Website Strategy & Optimization
Clarify structure, messaging, and conversion paths so your website supports business goals instead of acting like a static brochure.
Practice
Services Built for Businesses That Need Strategy, Systems, and Execution
Fresh Media helps businesses improve their websites, SEO visibility, AI workflows, automation, lead generation, and marketing operations with senior-level strategy and hands-on implementation.
Intro
Most businesses already have websites, tools, forms, CRM platforms, content, and marketing channels in place. The problem is usually not access. It is system quality: disconnected workflows, outdated technical foundations, under-optimized pages, and weak conversion paths that reduce lead performance.
Core Services
Focused consulting capabilities.
SEO & Generative Engine Optimization
Improve crawlability, page relevance, local visibility, and AI-surface readiness so qualified searches find the right offer faster.
AI Workflow Consulting
Design practical AI-assisted workflows that reduce repetitive work and improve speed, consistency, and decision support across teams.
Marketing Automation
Connect forms, CRM, follow-up, and campaign triggers into reliable systems that keep leads moving without manual bottlenecks.
Lead Generation Systems
Build and tune inbound pathways that capture intent, route opportunities correctly, and turn interest into qualified conversations.
Landing Pages & Conversion Funnels
Create focused pages and funnel sequences that tighten offer clarity, reduce friction, and improve conversion performance.
WordPress Cleanup & Technical Optimization
Resolve plugin bloat, performance drag, and technical debt to stabilize your stack and improve speed, security, and maintainability.
Marketing Operations Consulting
Align tools, reporting, and execution workflows so strategy, implementation, and measurement stay connected week to week.
Packages
Basic services and growth consulting.
Basic Services
Offer A
Website & SEO Visibility Audit
Find what's hurting your visibility, conversions, and search performance.
Technical review, SEO/GEO analysis, content gaps, metadata, conversion issues, and prioritized recommendations to improve performance.
Estimated investment
Starting at $599
Final fee scales with site size, page depth, and how comprehensive the audit needs to be.
Offer B
Websites, Landing Pages & Ecommerce
Modern websites, landing pages, and online stores designed to look sharp and convert.
From simple business sites to Shopify, Etsy, and lead generation funnels, projects are scoped around your goals, content, and growth stage.
Estimated investment
Starting at $999
Final pricing depends on page count, ecommerce depth, integrations, and content readiness confirmed in discovery.
Offer C
SEO, Content & Visibility Retainers
Ongoing support for businesses that need help improving rankings, visibility, lead flow, and execution.
Monthly SEO updates, content improvements, landing pages, reporting, optimization, and implementation support.
Estimated investment
Starting at $1,000/mo
Monthly scope and investment reflect deliverables, cadence, and channels agreed after discovery.
Growth & Consulting
Offer D
Digital Marketing Consulting
Lead generation, sales alignment, funnel management, Google Ads, social media advertising, and the execution layer that turns traffic into pipeline.
May include email automation, content creation, graphics and video, landing paths, tracking and pixels, testing, and ongoing optimization—scoped to your offers and channels.
Estimated investment
Starting at $1,999
Final scope depends on platforms, audience targets, creative volume, ad spend stewardship, and funnel complexity confirmed in discovery.
Offer E
360° Web, Mobile & Social Refresh
A full digital refresh across your website, brand presence, content, profiles, and publishing systems.
Ideal for businesses that have outgrown their current image or need a more unified, modern presence across web, mobile, social, and customer-facing channels.
Estimated investment
Starting at $4,999
Investment scales with site depth, channels and profiles, creative and asset volume, and publishing cadence agreed after discovery.
Offer F
Fractional Marketing Lead
Senior-level marketing leadership without the cost of a full-time executive hire.
Strategic oversight, prioritization, execution support, vendor coordination, reporting, campaigns, launches, systems, and ongoing growth guidance tailored to your business stage.
Estimated investment
Starting at $8,000/mo
Limited availability and flexible monthly scope based on active initiatives and channel ownership.
Starting prices are guides; final fees are confirmed after discovery based on scope, stack, and deliverables.
Retainers and fractional engagements adjust with channel ownership, initiatives, and agreed monthly scope.
Who This Helps
Built for practical growth teams.
Local service businesses
Real estate professionals
Property management companies
Law firms
Medical and dental offices
Consultants
Contractors
Small teams doing $1M-$20M per year
Why Fresh Media
Senior-level consulting without agency drag.
Strategy plus execution
Technical and marketing experience
AI-enabled workflows
Faster implementation
No agency bloat
Practical systems that drive traffic, leads, sales, and efficiency